What do winning NCAA brackets and high performing digital strategies have in common?
They are driven by smarter predictions, stronger data, and faster decisions.
Join ESPN Bracketology expert Joe Lunardi, alongside leaders from Icreon and Sitecore, for a high energy 60-minute virtual event where insight turns into action.
Joe will break down the 2026 NCAA Tournament, sharing the data, trends, and potential upsets you need to make smarter picks. Then you will use those insights to build your own tournament bracket and compete head-to-head against your peers.
At the same time, discover how enterprise organizations are applying that same predictive mindset using Sitecore AI and Icreon’s Content Intelligence Platform to move beyond static personalization and into continuous, real time decisioning.
In this exclusive session, you’ll:
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Get Joe Lunardi’s expert breakdown of the 2026 NCAA Tournament
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Learn to activate more of your content across complex B2B journeys
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Replace static campaigns with adaptive, intelligence driven experiences
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Turn AI into measurable impact across conversion, pipeline, and ROI
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Build your tournament bracket and compete against peers
Whether you are evaluating Sitecore or expanding your current investment, this session will show how modern decisioning separates the contenders from the pretenders.
Make your picks. Challenge your peers. Elevate your strategy. Win with intelligence.
Presenters
Joe Lunardi
ESPN, NCAA Tournament Bracketologist
Erika Wilmers
Icreon, Director of Client Engagement
Chris Purcell
Sitecore, Senior Product Marketing Manager
WHEN:
Tuesday, March 17th, 2026
WHERE:
Zoom
Link to be emailed 1 week prior to event
TIME:
2:00 - 3:00 PM ET
REGISTRATION INFORMATION
Who do I contact if I’d like to make changes to my registration?
Please contact Seven Hills Global at Allison@sevenhillsglobal.com.
When will I receive confirmation of my registration?
A confirmation email will be sent once you complete your registration.
GENERAL INFORMATION
How will I access the event on March 17th?
Details on how to enter into the event platform will be sent to you the week of the event.
Can I transfer or forward my invitation to someone else?
No, this is non-transferable. Please reach out to Jeffrey Detloff at jeffrey.detloff@icreon.com with any questions. If you plan on accessing the meeting via a different email address than what you registered with, please email Seven Hills Global at Allison@sevenhillsglobal.com.
